Empathetic iGaming Marketing – Does it Even Exist?
Empathetic marketing for the iGaming industry is a bit of a thorny issue. Marketing is innately financial-based; whether directly guiding players towards a deposit or via a larger promotional goal.
Localized iGaming Testimonial Marketing to Break Through Regions
Testimonials are statements supporting your brand’s credibility, expertise, and reputation.
How to Create High-Quality Backlinks for the iGaming Industry
Let’s be straight-up about this: link-building game for the casino and sportsbook niche is one of the toughest nuts to crack.
Done in 60 minutes: Traffic Analysis for iGaming Affiliates
Affiliate traffic analysis doesn’t have to be as time-consuming as one might imagine.
Father’s Day iGaming Marketing Done Right
On 20 June this year, just a couple of weeks around the corner, many countries celebrate one of the most significant annual commemorations across different industries: Father’s Day.
Avoid Duplicate Content to Gain Organic Traffic
Duplicate content, in general, is the same/similar copy of content that appears more than once on the Internet.
Coining it: Crypto Gambling
Legend has it that the first cryptocurrency – namely Bitcoin – was born deep within the bowels of a blue-light heavy basement somewhere in Japan.
Understanding the New Google Page Experience Algorithm Update
One of the foundational principles Google emphasizes is to create high-quality content and provide an optimized user experience.
Lost in Translation? 6 Top Tips for Quality iGaming Content Translation
A few years ago, if you typed the word “dog” 18 times into Google Translate, from the language of Yoruba to English, users were met with a translation of apocalyptic proportions.
Appetite for Connection: Build Your Very Own Online iGaming Community
The word ‘community’, depending on where you grew up and who you grew up with, will mean different things to different people.