Empathetic marketing for the iGaming industry is a bit of a thorny issue. Marketing is innately financial-based; whether directly guiding players towards a deposit or via a larger promotional goal.
Testimonials are statements supporting your brand’s credibility, expertise, and reputation. They represent the trust your clients have in your brand, therefore making it one of the most persuasive marketing tools out there.
Let’s be straight-up about this: link-building game for the casino and sportsbook niche is one of the toughest nuts to crack.
Affiliate traffic analysis doesn’t have to be as time-consuming as one might imagine. Within an hour (give or take), you can gain valuable insights into both your own affiliate site traffic and that of your competitors.
On 20 June this year, just a couple of weeks around the corner, many countries celebrate one of the most significant annual commemorations across different industries: Father’s Day.
What is Duplicate Content? Duplicate content, in general, is the same/similar copy of content that appears more than once on the Internet. This can happen on more than one page on your website and also on multiple sites.
Legend has it that the first cryptocurrency – namely Bitcoin – was born deep within the bowels of a blue-light heavy basement somewhere in Japan.
One of the foundational principles Google emphasizes is to create high-quality content and provide an optimized user experience. However, that hasn’t always been the case.
A few years ago, if you typed the word “dog” 18 times into Google Translate, from the language of Yoruba to English, users were met with a translation of apocalyptic proportions.
The word ‘community’, depending on where you grew up and who you grew up with, will mean different things to different people. The dictionary definition of the word ‘community’ looks like this: