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Google’s Latest Generative AI Update And What It Means for iGaming Marketing

iGaming, International MarketingBy Sebastian Scheplitz 26 June 2023 Leave a comment

Google recently rolled out more new artificial intelligence technology for its core search product. Here’s how it might play out for iGaming.

The Role of Content vs. Context in iGaming Content Marketing

iGaming, International MarketingBy May Thawdar Oo 7 June 2023 1 Comment

Content is king in every sense of the word when it comes to content marketing – iGaming included. Here’s why.

Gambling-Related Policy Updates You Need to Know for Each Social Media Platform

iGaming, International MarketingBy May Thawdar Oo 30 May 2023 1 Comment

Platforms like Twitch have extended their policy to ban sites containing roulette, slots, and dice games. Google remains ad-friendly but with new updates.

10 Tips to Get Your iGaming Affiliate Blog More Hits Today: 2023 Edition

iGaming, International MarketingBy May Thawdar Oo 19 January 2023 2 Comments

Ready to monetize your iGaming affiliate blog but not sure where to begin? Read up on our 10 tips to get your blog noticed.

7 Techniques to Harness the Power of Twitter for iGaming

iGaming, International MarketingBy Sebastian Scheplitz 25 November 2022 1 Comment

Author: Sebastian Scheplitz With approximately 238 million monetizable daily active users, it’s easy to see how Twitter has gone from just being just another place to broadcast your thoughts to becoming an insanely potent marketing platform that allows brands to directly engage their audience in real-time – especially for iGaming brands. Twitter has the potential to…

Be Choosy: Curating Your Online Casino Game Catalog

iGamingBy May Thawdar Oo 8 November 2022 2 Comments

Your online casino’s game collection not only engages players – it also defines your brand. Exactly how (and how not) to choose your game collection, right here.

Top 10 Biggest Casino Companies to Follow in 2022

iGaming, InsightsBy May Thawdar Oo 1 November 2022 Leave a comment

Learning who the big players are in the casino and sports betting industry is vital not only for players but also iGaming pros. Here are the 10 biggest names.