Every time a new year approaches, it’s perfectly normal to look forward to how things will change over the next 365 days – an eternity. And we’re here to help you prepare for the best possible outcomes in the iGaming industry in 2022.
Every single angle, each itsy-bitsy-teenie-weenie SEO element, the one single thing that your competitors aren’t doing could be enough to give you a much-needed edge in the iGaming SEO race.
We know what you’re thinking. “Developing content personas? For my iGaming brand? Why? We already know who we’re writing for.”
Many people have an adverse reaction to the sheer mention of SEO. Why is this? Okay, so SEO might not be the most exciting aspect of getting your brand the online visibility it deserves, but why such vitriol?
Walk into any supermarket, and you will undoubtedly be overwhelmed by the sheer volume of organic products on the shelves.
There are bucket loads of information regarding off-page strategy on the www.
Much has been said about the undoubted lengths that iGaming providers and marketers go to connect with their target audiences.
If you’ve ever had a meeting with your internal iGaming SEO manager, or even just had a casual chin wag over the ever-present watercooler regarding on-page SEO optimization, you could be forgiven for believing that on-page SEO is a somewhat dark art.
We are living in the age of online gambling. Gone are the days of frequenting brick-and-mortar casinos to play your favorite slots or table games.
Let’s take a look at the iGaming trends of 2020 and how iGaming brands and marketers should approach today’s hot topics.