Affiliate marketing roles are fast changing in today’s cutthroat marketing space. Traditionally, affiliate marketers have played indispensable roles in acquiring and retaining customers for all sorts of industries, iGaming included. And, as we can see, those roles are evolving – and evolving fast.
Much has been said about the undoubted lengths that iGaming providers and marketers go to connect with their target audiences.
If you’ve ever had a meeting with your internal iGaming SEO manager, or even just had a casual chin wag over the ever-present watercooler regarding on-page SEO optimization, you could be forgiven for believing that on-page SEO is a somewhat dark art.
iGaming has always been among the largest and most lucrative industries ever since the dawn of the Internet.
The iGaming vertical is one of the most competitive businesses in today’s fast-paced marketing environment.
All About the Unconfirmed Google Update of 10th August 2020 As is customary every several months, Google rolled out another massive Google Search ranking algorithm update on August 10. The results caused concern after SEO observers noticed that there was no clear algorithm pattern to the changes – and negatively impacted rankings across the board.…
The ongoing coronavirus pandemic has plunged the world into a global health emergency of as yet unprecedented proportions.
While the bigger players in the market may have a competitive advantage when it comes to resources, the beauty of SEO is that it gives lesser-known brands an opportunity to not just participate but perform well in this lucrative niche.
In our previous article “The Best Countries to Operate iGaming Businesses”, we looked at some of the most booming iGaming markets in “the West”.
Gambling is a world-wide phenomenon dating back thousands of years. Traces of gambling have been found in early civilizations from all four corners of the world, and it seems there is something intrinsic about gambling.