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Google vs. ChatGPT: Do AI Writing Tools Violate Google’s Quality Standards?

International MarketingBy May Thawdar Oo18 April 2023Leave a comment

Google has long penalized auto-generated content under its quality guidelines. Will using ChatGPT and AI writing tools tank your search rankings? Let’s find out.

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iGaming Content Localization: Which Marketing Materials Should You Localize?

International Marketing, TranslationBy May Thawdar Oo12 April 20231 Comment

Want to expand your iGaming business and turbocharge your entry into new and exciting markets? Localize your marketing materials. Here’s how.

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The 7 Most Egg-cellent iGaming Easter Marketing Campaigns

International MarketingBy May Thawdar Oo6 April 2023Leave a comment

Marketing manager rabbiting on about your next iGaming Easter marketing campaign? Draw inspiration from the seven most egg-citing Easter casino promos, here.

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The True GOATs of Professional Sports: Men Edition

SportsBy Sebastian Scheplitz31 March 20231 Comment

Get to know the male professional athletes who defined their sports and left a lasting legacy, from iconic champions to record-breaking athletes!

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Like Night and Day: How Proofreading Differs From Re-Translation

TranslationBy Sebastian Scheplitz20 March 2023Leave a comment

In the translation industry, “proofreading” has become a euphemism for “re-translation.” As a client, how do you discern the differences? Read on to learn more.

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The iGaming Marketing Funnel? It’s Really a Galactic Donut!

International MarketingBy Sebastian Scheplitz17 March 20232 Comments

Build a rock-solid iGaming marketing strategy with our guide to customer journeys for software developers. Forget the iGaming Marketing Funnel, it’s a Galactic Donut!

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5 Winning Product Marketing Tips for Casino Software Developers 

International MarketingBy Sebastian Scheplitz3 March 2023Leave a comment

We draw the line between content and product marketing, and delve neck-deep into the ocean of product marketing in iGaming. Read all about it here.

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Who’s Afraid of Big, Bad ChatGPT 3.0? Here are 7 Reasons Why Content Marketers Shouldn’t

Insights, International MarketingBy Sebastian Scheplitz1 March 20231 Comment

ChatGPT has been hyped by some as the next big game-changer in content marketing. But does it really pose an existential threat to content marketers and writers?

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Betting Kiosks: Sports Betting Made Convenient

SportsBy Sebastian Scheplitz24 February 2023Leave a comment

Wagering on your favorite team has never been more accessible and exciting than today, particularly with self-service sports betting kiosks.

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All on Red: Latest Online Gambling Scene in China 

Country Profiles, International Marketing, TranslationBy May Thawdar Oo14 February 2023Leave a comment

Market size, regulation, Chinese gambling culture, the best Chinese social media platforms to promote your iGaming business – it’s all right here.

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