Google’s Latest Generative AI Update And What It Means for iGaming Marketing
Google recently rolled out more new artificial intelligence technology for its core search product. Here’s how it might play out for iGaming.
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The Role of Content vs. Context in iGaming Content Marketing
Content is king in every sense of the word when it comes to content marketing – iGaming included. Here’s why.
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Gambling-Related Policy Updates You Need to Know for Each Social Media Platform
Platforms like Twitch have extended their policy to ban sites containing roulette, slots, and dice games. Google remains ad-friendly but with new updates.
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Iconic Female Athletes: The Top 20 GOATs of the Women Sports World
It’s an outrage that women still face obstacles today that just don’t apply to men – particularly for women who have the drive, skill, and gumption to stand and be counted. That’s a fact.
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Google vs. ChatGPT: Do AI Writing Tools Violate Google’s Quality Standards?
Google has long penalized auto-generated content under its quality guidelines. Will using ChatGPT and AI writing tools tank your search rankings? Let’s find out.
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iGaming Content Localization: Which Marketing Materials Should You Localize?
Want to expand your iGaming business and turbocharge your entry into new and exciting markets? Localize your marketing materials. Here’s how.
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The 7 Most Egg-cellent iGaming Easter Marketing Campaigns
Marketing manager rabbiting on about your next iGaming Easter marketing campaign? Draw inspiration from the seven most egg-citing Easter casino promos, here.
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The True GOATs of Professional Sports: Men Edition
Get to know the male professional athletes who defined their sports and left a lasting legacy, from iconic champions to record-breaking athletes!
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Like Night and Day: How Proofreading Differs From Re-Translation
In the translation industry, “proofreading” has become a euphemism for “re-translation.” As a client, how do you discern the differences? Read on to learn more.
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The iGaming Marketing Funnel? It’s Really a Galactic Donut!
Build a rock-solid iGaming marketing strategy with our guide to customer journeys for software developers. Forget the iGaming Marketing Funnel, it’s a Galactic Donut!
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