iGaming Sponsorship in Professional Sports: The 2020 Primer
Much has been said about the undoubted lengths that iGaming providers and marketers go to connect with their target audiences.
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On-Page SEO Strategy: The Cheat Sheet for iGaming Marketers
If you’ve ever had a meeting with your internal iGaming SEO manager, or even just had a casual chin wag over the ever-present watercooler regarding on-page SEO optimization, you could be forgiven for believing that on-page SEO is a somewhat dark art.
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A Complete Guide to Online Casino Payment Methods Worldwide
We are living in the age of online gambling. Gone are the days of frequenting brick-and-mortar casinos to play your favorite slots or table games.
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A Glance at the Trending Topics of 2020 in iGaming (And Beyond)
Let’s take a look at the iGaming trends of 2020 and how iGaming brands and marketers should approach today’s hot topics.
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The Lowdown on Games of Skill vs. Games of Chance
Here’s what iGaming companies need to know about games of chance and skill – and it’s not all about legal ramifications.
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Remembering the Coolest iGaming Marketing Campaigns in Recent History
Let’s celebrate some of the most innovative and daring marketing campaigns that online casino operators and sportsbooks have run in recent times.
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What iGaming Companies Need to Know About Google’s Latest Core Update
Google’s May 2020 Core Update represented another overhaul for its search engine algorithms. Here’s how iGaming companies can effectively manage the changes and remain on the first page.
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A Beginner’s Guide to US and UK Sports Betting Terms for Sportsbook Marketers
One of the things that give gambling its mystique is the lingo that surrounds it. As with any hobby, sport, or activity, betting possesses its own unique set of jargon, slang, and colloquial terms that bettors may use during conversation.
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Is 2020 a Glorious Year for the Esports Betting Industry?
There are no two ways about it – esports betting has garnered an inexorable rise in popularity over the past several years.
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An Overview of the Scandinavian and DACH Gambling Markets
A look at the state of the DACH and Scandinavian iGaming markets. How lucrative are they, and are there any similarities?
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