May is an in-house content writer at Translation Royale, where she was introduced to the iGaming industry. Through her work, she hopes to lend a hand to readers who just started their journey of iGaming content marketing. May is also deeply passionate about crafting visual designs which brings great joy to her heart.
Who doesn’t want to rank his online casino as the first result of Google’s top search results? According to Hubspot, more than 75% of internet users won’t even bother to check Page 2 of a Google Search.
What is Localization? Localization, also known as “l10n,” refers to the process of adapting a product or service to the language and culture preference of the targeted local segment where it will be advertised and sold.
If we talk about gambling in Asia, Hollywood movies usually portray people playing Mahjong in a crowded room full of smoke or a noisy arena filled with people betting on two roosters. Well, it is not 100% wrong, to be honest.
The gambling industry has evolved from brick-and-mortar casinos to online platforms that can be kept in a pocket (i.e. mobile gambling). The market volume of the global online gambling industry is forecasted to reach €48.7 billion ($55 billion) in 2019, that’s more than twice the figure in 2011.
Pinterest is a visually appealing online pinboard platform where people come to seek inspiration and discover new ideas. Some content marketers undermine Pinterest as just another social media platform.
What is Website Architecture? Website architecture is the structure of your website which is planned and designed for clear web navigation, optimum user experience, and potential conversions.
SEO is essential for the online presence of a business, and if you want to stay ahead of the competition, you need to be equipped with the right tools to beat your competitors.
If you have a website of your own, that’s the first question you ask yourself after looking at the analytics. Why do people leave my website?
Online casinos are popping up like mushrooms nowadays, and the competition is nothing less than fierce. The market growth of the iGaming industry is expected to reach $55 billion in 2019, and the pace will go higher year after year.
It is true that the term “iGaming” can be very confusing sometimes and it might even cause misunderstanding of what the whole industry is about. Especially if you are a newbie in this world, things can be pretty overwhelming.